
Passionate
Creative

Based in London,
proving services worlwide
I am a multidisciplinary designer with a focus in UX / UI Design, especially in eCommerce Projects. During my more than eight years of expertise designing across different channels, I have developed strong conceptual thinking, taking high-quality user-centered products beyond the end result and applying a problem-solving approach to deliver amazing and efficient experiences, not just beautiful visuals.
Services

Web Design
UX Design, Simple & Advanced websites, online stores, email marketing, Social Media Integration and SEO.
Graphic Design
Branding
Logos, brand guidelines, brand documents, packaging, etc.
Illustrations, posters, business cards, flyers, advertisement, power point templates, and much more.
Rapid Prototyping
Would you like to create a prototype of your digital product before building to ensure it's a good experience? I provide rapid and complex prototypes that will feel real.

I help you growing your business digitally
Most of the times, businesses are stuck because there is a gap between their services and their audience. Design can help to close that gap and help your customers to feel connected to your brand.
Your brand
Your audience
Where Design helps
Ruedo values for a
successful project
Listen to customers | Consistency is key | Be bold and creative | Love what you do | Be transparent, always | Always try, try, and try. Curated designs come from it | Teamwork is essential, collaborate with the client as much as possible | Work with integrity and ethics
Experience
London, 2022 - Present
Visual Design Lead at Merkle
London, 2022 - Present
Freelance Designer at Ruedo Studio
London, 2018 - 2022
Senior UI/UX Designer at LiveArea.
London, 2016 - 2018
UI/UX Designer at Sweet P Social.
London, 2016 - 2018
Creative Designer at SP Creative Agency
Asturias (Spain) & London, 2015 - 2016
Freelancer (Graphic Design / Video Production / Photography)
A Coruña (Spain) 2014
Graphic Designer at CITIC ​